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ABOUT THE BOOK
In Managing Creativity we pick the brains of some very unique creative leaders from all walks of life – CEOs, filmmakers, educators, music producers and even craft-brewers. We found out what makes them tick and what makes them successful – on their own and also as managers and molders of creative minds.
"Throughout the creative process you have to go south sometimes to find out what north really is.”
- Brian DeCubellis, MTV Scratch
What’s really important to me is to create an environment where people are willing to share. Not only, ‘Here’s what I did,’ but also ‘Here’s an idea, take from it and work on it and change it.’
- Michael Schaeffer, Reebok
In 2008, IdeaPaint launched with just one simple goal: to fundamentally improve the way people work. Staying true to its mission, IdeaPaint created a premium dry erase paint that turns any smooth surface into a boundless dry erase canvas. Just six years later, IdeaPaint has over 100,000 installations in 40 countries. PayPal, Quicken Loans, Harvard, LinkedIn, Apple, Gap and Zappos are just some of the companies using IdeaPaint to help their teams communicate and collaborate more effectively.
Leave your mark™.
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