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Gensler Uses IdeaPaint to Discover New Ways of Thinking

 
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IdeaPaint Wall Mural

We love to see how people and businesses are using IdeaPaint to create and collaborate. We received a great IdeaPaint success story email recently from Doug Wittnebel, Principal at Gensler.

Gensler is a global architecture, design, planning and consulting firm with more than 2,000 professionals networked across 33 locations. Gensler partners with their clients on over 3,000 projects every year. These projects can be as small as a wine label or as large as a new urban district. Their work reflects an enduring commitment to sustainability and the belief that design is one of the most powerful strategic tools for securing lasting competitive advantage.

Doug was kind enough to send along some great photos and a video of an IdeaPaint wall mural he created for an International Interior Design Association event which depicts a sustainable community of the future. Check out this video!

"IdeaPaint is a great product for designers, architects, artists, engineers, graphic designers, software engineers, and anyone who appreciates the opportunity to move beyond the confines of paper or layout sheets," says Wittnebel.

IdeaPaintHe reports that the Gensler team uses their IdeaPaint wall for mind-mapping, design planning and group brainstorming. "It's like painting on a large canvas," he says. "IdeaPaint lets me step back and discover new ways of creating."

Doug discussed the mural itself, saying "this type of drawing delivers a strong impact. As most drawing media have migrated to the digital realm, and even in our day-to-day work process most drawing activity stays hidden within individual devices, it can be refreshing to see this type of piece, just like it is refreshing to see painted murals on sides of buildings or within interior spaces."

You can see some of Doug's other work on his blog.

Considering IdeaPaint? Request a sample, or buy online.

Do you have an IdeaPaint success story? Share your story!

 

Comments

Absolutely Awesome.. So Creative.
Posted @ Friday, August 20, 2010 8:40 PM by Craig Lynn
I have a large dry erase board that my daughter and I use for many different purposes.  
 
This really makes me want to take it on a much larger scale. Brilliant!
Posted @ Saturday, August 28, 2010 5:26 PM by teevee
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Sundays 8/7c on ABC
On Sunday, February 21, 2010. IdeaPaint was seen on "Extreme Makeover: Home Edition."