IDEAPAINT IN THE NEWS
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Videos
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IdeaPaint on CNBC
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IdeaPaint on HouseSmarts TV with Lou Manfredini
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IdeaPaint feature on HGTV’s Kitchen Cousins
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The Wall Street Journal Apr. 24, 2012
Doodling for Dollars
IdeaPaint Inc., which makes a paint that turns a surface into a whiteboard, says its sales have doubled annually since the product was introduced in 2008. The Ashland, Mass., company says more than half of its business is in the workplace.
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Inc. Magazine Dec. 21, 2011
How IdeaPaint Makes B2B Marketing Fun
There’s usually a world of difference between b2c and b2b marketing. The former can be inviting, entertaining, engaging, and fun. The latter? Four-letter words such as dull and yawn come to mind. But businesses that sell to institutions and companies don’t have to assume that stodgy and predictable are the only approaches. That’s something you can learn from Ashland, MA-based IdeaPaint, a company that produces paints that turn surfaces into whiteboards.
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OPEN Forum Apr. 24, 2013
7 Brainstorming Secrets from a Whiteboard Master
The “idea” began on the campus of Babson College in 2002. A group of entrepreneurship students were brainstorming future business ventures and had a pizza-fueled, late-night epiphany: “Wouldn’t it be great if we could turn that whole wall into a whiteboard?”
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Business Wire Apr. 08, 2013
IdeaPaint Appoints John Stephans As President
IdeaPaint, the leader and innovator in workplace collaboration technology via its unique dry erase paint that transforms any smooth surface into an erasable canvas, today announced that John Stephans has been appointed to President. Formerly senior vice president of marketing, innovation and operations at IdeaPaint, Stephans succeeds outgoing President Bob Munroe in driving the next stage of growth for the Company. With Stephans at the helm, IdeaPaint expects to significantly expand its track record of product innovation and market leadership in the business-to-business sector.
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BabsProject Apr. 08, 2013
IdeaPaint Whiteboard Project Giveaway
This is my first giveaway and as much as I am excited about it, I am more keyed up about the product itself. The product I am blogging about is IdeaPaint. What is IdeaPaint? Well it is environmentally complaint and virtually odorless paint that turns any surface into a dry erase or white board. As per their website, “it can be used on most sealed, non-porous surfaces, including stained wood, painted drywall, plastic, metal, aluminum, chalkboards, and whiteboards”. Exciting right?
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Workspace Design Magazine Apr. 01, 2013
4 Tips for Employee Collaboration and Creativity
It’s no secret that a visually stunning workplace design is a huge asset for winning business, wooing talent, and fostering the impression of success.But how can the design support the kind of spontaneous collaboration that, in turn, inspires creativity?
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Gizmag Mar. 25, 2013
IdeaPaint Turns Walls Into Dry Erase Boards
Ah, the whiteboard. It’s a regular fixture of classrooms, boardrooms, laboratories and Big Bang Theory sets everywhere. Sometimes, however, the confines of that board may not be sufficient for all the ideas, equations, or random doodlings that need to go onto it. That’s why IdeaPaint was invented.
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Behance Jan. 02, 2013
IdeaPaints Whiteboard Paint
IdeaPaints whiteboard paint offers the opportunity to turn ‘any’ flat surface into a high-end white board and interactive workspace. The ground-breaking solution provides the most creative, flexible, durable and cost-effective way of sharing visual information available in the market.
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Boston.com Dec. 29, 2012
The Writing on the Wall: IdeaPaint at Collaboratory 4.0
As you walk up the curved staircase to the mezzanine home of Collaboratory 4.0, the first thing you notice is the writing on the wall. Literally. IdeaPaint coats nearly every vertical surface in the space, and we’ve covered it with doodles, to-do lists, and business plans.
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